SEABOB Starts Asia-Pacific Representation

German high-performance water sled SEABOB has made its Asian debut in Singapore Yachting Festival 2023, coinciding with its new representation in the region. 

With Claus Gruner helming the new SEABOB-CAYAGO representation in APAC, this initiative is the organic evolution of the company’s strategic planning and growth, fostered over the course of the last years.

The markets for luxury yachting, high end hospitality and tourism are fascinating and potentially lucrative prospects. The economies of countries in Asia Pacific continue to soar, and more and more individuals are investing themselves in quality lifestyles, according to the brand. 

“We have a unique market position and more than 15 years of experiences in electric underwater propulsion with Li-Ion accumulators, and have worked for years with all major global yacht brands at corporate level,” says Gruner. This definitely lays a solid foundation to further expand our business in the Asia Pacific region.”

The yacht chartering business in Asia Pacific continues to see significant growth, and the SEABOB has  become a staple for charter yachts over the last decade. Reaching impressive speeds of up to 22 km per hour, it offers a calm, cruising ride or a thrilling one with many safety features built in.

In addition, SEABOB is seeing growth within the hospitality industry, with rentals from hotels, clubs, resorts and beaches on the increase.

“We have been experiencing and celebrating great success altogether with partners in the Mediterranean and the Americas. The completely environmentally friendly SEABOB is the best fit for our partners to entertain customers with ultimate diving pleasures, pure freedom to play with the waves or experience underwater adventures. We are expecting to see more and more SEABOB-Jets happily enjoyed in Asian waters,” says Claus.

With an existing dealer network in some Asian countries, CAYAGO Asia Pacific Pte. Ltd has started its business operations to further support and expand the partners network and customer service.

At the Singapore Yachting Festival, CAYAGO Asia Pacific exhibited its product range with extended colour options including the new Black Line series at stand EB9-EB11.

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